CONTENT GUIDELINES
Unboxing Video
A video of unboxing our product first showing all our brand elements - the box, the greeting card, instructions, etc. After unboxing, describe how the product feels and emphasize the key features of it at first glance. (Basically sharing first impressions). Make sure to express genuine emotions (hopefully positive) when unboxing the lightsabers and using them for the first time. (formats: square (1:1), story (9:16) and horizontal format (16:9)
Unboxing Video Example
Testimonial Video
Sharing more detailed experiences after using the goggles for a while. The video should include these key aspects: what are your favourite features of our product? How do you enjoy using it the most (abusing thermals in airsoft for example)? But most importantly, how do you feel when using the goggles (Describe the feeling of being super situationally aware and basically having cheats in real life). During the video you should be showing the product and should mention that you took advantage of the 60% off offer. It would be also great if you showcase some of your favorite features during the testimonial. Video length should be around 40-60 seconds. (formats: square (1:1), story (9:16) and horizontal format (16:9)
Testimonial Video Example
Product in Use/Kit Showcase Videos
High quality videos of you using our goggles - how it sits on your kit (no extreme editing or music required), and outdoor testing. A good way for lighting at night is to hold a flashlight overhead downwards to see the goggle in your hand, while keeping the distance dark to prevent light contamination in the review. (formats: square (1:1) and horizontal format(16:9). Video length should be at least 30 seconds and should include multiple different color mode settings of the thermal goggles.
Goggle In Use/Kit Showcase Video Example
10/10 Video Example From Our Customer
